LIPTON Teas announces strategic partnership with Salesflo

F.P. Report

KARACHI: LIPTON Teas & Infusions Pakistan has recently signed a Memorandum of Understanding with Salesflo, a leading provider of Value Chain Automation solutions, to strengthen and expand its distribution network.

This collaboration marks a significant step towards enhancing LIPTON’s Distribution Excellence and creating greater value for consumers. Farheen Salman, President BSPAN & GM Pakistan, expressed enthusiasm about this partnership, stating, “This strategic alliance with Salesflo is a pivotal move for us in increasing market penetration and ensuring our products are readily accessible to consumers. We are committed to delivering quality tea experiences, and this collaboration aligns perfectly with our goal of being at arm’s reach for our consumers.”

Salesflo, known for its groundbreaking B2B SaaS solutions, is honored to work with LIPTON Teas & Infusions.

Sharoon Saleem, Co-founder of Salesflo, commented, “Collaborating with the world’s largest and only international tea company in Pakistan is a testament to our commitment to excellence.

LIPTON Teas and Infusions, with their rich heritage and global presence, perfectly complements our mission to fuel enterprise growth through our innovative solutions.”

This collaboration between LIPTON Teas & Infusions Pakistan and Salesflo exemplifies a shared commitment to excellence, innovation, and delivering exceptional products to consumers in Pakistan.

Together, they aim to redefine the tea industry’s distribution landscape and elevate the tea-drinking experience for enthusiasts in the country.