IMARAT Group launches yet another project IBM

F.P. Report

KARACHI: IMARAT Group, the leading name in Pakistan’s real estate and construction industry, is thrilled to announce the grand launch of IMARAT Builders Mall (IBM), a groundbreaking initiative that is set to redefine the shopping experience for construction, furnishing, and decor enthusiasts.

The event was graced by many notable dignitaries: Renowned politicians Malik Ibrar & Anjum Aqeel Khan; Former Deputy Mayor Islamabad, Zeeshan Shah Naqvi; Ambassador Azerbaijan Khazar Farhadov; Enis Malik Cetin, Commercial Counsellor, Turkish Embassy; CEO Centaurus and former President of ICCI Sardar Yasir Ilyhas Khan; Former President ICCI, Former VP PCCI, Former Member Assembly SAARC-CC Zafar Bakhtawri; IWCCI Senior Vice President Sadaf Asim Abbasi; President IWCCI Naima Ansari; Chairman Bar Council Islamabad Qazi Adil Aziz; Community Leader Qazi Faisal; and thousands of valued guests. This one-stop solution, set to host numerous international and local brands, is poised to become the center-point of innovation in the industry. IBM boasts an impressive squad of renowned brands, including MOOOI Homes, Silaj Furniture, Baahir Outdoor Living, Eteli Illumination, Smart Innovations, BOMBAY Light House, GROHE, COTTO, FIONA, Orient Ceramica, Gala, Cappuccino, IMEP, FUJIHD, Tricom Power, INGCO, SIKA, Wintech (ADO), N-SETS, Multan Carpet Industries, Woodyfy Studio, among others, totaling over 80 of the best names in the business. But that’s not where it stops – IBM also enlisted the renowned Moveit as a distribution partner. At the highly-anticipated launch event, Chairman of IMARAT Group, Shafiq Akbar, shared his excitement, saying, “IMARAT Builders Mall marks another milestone in our journey of innovation and excellence.

A story that started with the Amazon Mall has taken a beautiful turn at IMARAT Builders Mall. We are proud to provide a platform where customers can explore the finest offerings from both international and local brands, all under one roof.” Group Director, Farhan Javed, expressed his vision for the mall, stating, “We have curated a selection of top-tier brands that represent the epitome of quality and creativity. IMARAT Builders Mall is not just a shopping destination; it is an embodiment of our commitment to providing exceptional solutions for construction, furnishing and decor needs.” The launch event, attended by industry leaders, dignitaries, and the enthusiastic public, commenced at 3 pm.

The valuable guests had the opportunity to engage in a client connect and open house session, unveiling lucrative investment prospects. Furthermore, the magnificent event featured an art exhibition, oil painting workshops, and an immersive digital experience with a captivating light show showcasing awe-inspiring artworks. Highlighting its dedication to Corporate Social Responsibility, IMARAT Group featured the TameerSeTaleem setup within the mall. This section displayed recycled and sustainable products, exemplifying the group’s commitment to eco-friendly practices. It doesn’t end there – the highlight of the event was the special key handover ceremony, symbolizing the transition of responsibility from IMARAT Developers to IMARAT Operations. This symbolic gesture was accompanied by a confetti activity, adding a touch of celebration to the proceedings.

In addition, visitors embarked on a captivating walk-in tour of the entire mall, getting an up-close look at the exquisite offerings from the industry’s finest brands. The launch of IMARAT Builders Mall also marked the debut of Pakistan’s first builders themed café, aptly named “Hangout,” providing a unique and vibrant space for customers to unwind and connect. From furniture to sanitary ware, kitchen appliances, lights, and more, IMARAT Builders Mall is an ideal stop for premium products that cater to every need of homeowners, builders, and decorators.